Video On-Demand: Market Potential and Opportunities in Marketing
and Merchandising. Moderated by Entertainment Attorney Mitra Ahouraian.
On
Sunday October 13th at 6pm, at
the
William Morris Theater located at
9601 Wilshire
Blvd Beverly Hills, CA 90210, join the Bel Air Film Festival, in
association with FilmBreak and Ripple News for a hosted panel on emerging
digital opportunities in film and television distribution, audience engagement,
marketing, and merchandising.
The expert panel will:
- Discuss how to effectively reach an audience that goes below the radar of traditional marketing.
- Review the new “tools” available for content producers, advertisers, and financiers.
- Explain what are the challenges presented in a new media landscape and how do overcome them.
- Explain what are the trends that professionals should watch for in new media and why.